go back

Taktical Growth Hacks – #151

December 22, 2019

Get the latest Taktical Growth Hacks, plus more insights delivered to your inbox each week: Sign Up Here.

growth hacks by Taktical - karate kid meme

Growth Hack #1 – The Best and Worst Words for Email Subject Lines:

The words you use in your subject lines impact email open rate. We know this. But, just how much of an effect can they have?

Here are the words that can impact your open rate the most:

– Free: +2%

– Freebie: +26%

– Urgent: +79%

– Thank you: +57%

– Cancelled: -40%

– Helping: -12%

– Donate: -56%

– Last chance: -45%

Source: blog.mailchimp.com


Growth Hack #2 – Increase Conversions 40% by Including a Number:

One of these two headlines performed better than the other.

1st: “The simple test that increased our referrals”.
2nd: “The simple test that increased our referrals by 30%”.

The second looks more promising. But by how much? +40%!

Data makes your headlines stronger.

Here is a great, massive resource with all kinds of data to make your headlines stronger: statista.com

Source: blog.bufferapp.com


growth hacks by Taktical - sign up

Growth Hack #3 – +20% Sign-ups With a Single Phrase Change:

Carnegie Mellon set up a free trial program that customers can sign up for and tested it between two phrases:

1. “a $5 fee”
2. “a small $5 fee”

The second phrase was able to increase sign-up rates by over 20%.

They found that the emphasis on the “small” fee made it much easier to deal with conservative spenders.

Source: http://www.copyblogger.com/scientific-copywriting/


Sign Up for Even More Tips and Tricks to Help Increase Sales




    ready to get your project started?

    Get in touch with Taktical Digital today to learn how we can help you like we helped them.

    LET’s CHAT