Client RACHEL ZOE - BOX OF STYLE

Rachel ZOE - BOX OF STYLE

Box of style is a subscription service offered to fashionistas who love luxury products at value price. Rachel Zoe curates 4 boxes a year with the seasons fashion essentials. There is over $40 worth of products in each box and it’s retailed at $99.99.

GOALS AND CHALLANGES

When Box of Style started with us we had a $30K monthly budget. Their main KPI was a cost per website purchase under $100. Some of their chalanges we faced were answering the audiences questions through the copy, demonstrate the value of the products and to keep updating creaive in order to keep the audience engaged.

 
 

GET THEM ON TRACK

We focused on producing copy that alluded to the actual value of the products and what people were paying for them. In addition, we made it a main priority to have new, dynamic, attention, grabbing creative that answered the audiences questions. The demand was apparent from the beginning so we had to focus on breaking out our audiences in strategic ways and expand these periodically in order to sustain our numbers.

-37%

Reduction in COST OF AQUISITION

+217%

Rise in PURCHASERS

+961%

LANDING PAGE VIEWS

-37%

Reduction in COST OF AQUISITION

+217%

Rise in PURCHASERS

+961%

LANDING PAGE VIEWS

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed malesuada velit orci, vitae porttitor tellus commodo nec. Mauris aliquam sem non ipsum ullamcorper, sed pharetra felis gravida.

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed malesuada velit orci, vitae porttitor tellus commodo nec. Mauris aliquam sem non ipsum ullamcorper, sed pharetra felis gravida. Quisque nec feugiat nisl, imperdiet ultrices ex. Donec tempor, purus malesuada suscipit vestibulum, lectus eros finibus elit, nec eleifend velit tortor eu nisi. In euismod posuere dui eget hendrerit.

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Lorem Ipsum
Dolor
Sit Amet

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed malesuada velit orci, vitae porttitor tellus commodo nec. Mauris aliquam sem non ipsum ullamcorper, sed pharetra felis gravida. Quisque nec feugiat nisl, imperdiet ultrices ex.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed malesuada velit orci, vitae porttitor tellus commodo nec. Mauris aliquam sem non ipsum ullamcorper, sed pharetra felis gravida. Quisque nec feugiat nisl, imperdiet ultrices ex.

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Lorem Ipsum Dolor Sit Amet

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed malesuada velit orci, vitae porttitor tellus commodo nec. Mauris aliquam sem non ipsum ullamcorper, sed pharetra felis gravida. Quisque nec feugiat nisl, imperdiet ultrices ex. Donec tempor, purus malesuada suscipit vestibulum, lectus eros finibus elit, nec eleifend velit tortor eu nisi. In euismod posuere dui eget hendrerit.

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