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Utilize Snapchat marketing to promote your company
From Geofilters to Lenses, Snapchat offers a unique marketing platform for you to take advantage of. Storytelling is at the core of Snapchat’s content, making it an ideal platform to leverage in the digital age. Snapchat advertising also allows brands to present themselves with dynamic visuals, making it easy to stand out in the crowd. We at Taktical Digital pride ourselves on our ability to hyperscale companies through creative storytelling and we are eager to spread awareness of your brand on Snapchat.
What makes our Snapchat marketing team unique?
- We can point to numerous examples of us helping brands like yours thrive
- We employ an in-house creative team
- We’re obsessed with data
- We consistently earn awards and praise from industry experts
Snapchat's 3 essential marketing options:
Snapchat Ads offer a unique opportunity for businesses to reach their target audience. With its sophisticated targeting capabilities, Snapchat Ads allows you to connect with customers on a personal level, delivering personalized content that is tailored specifically to each user's interests and needs. Snapchat's wide range of ad formats - including video ads, sponsored lenses, filters, and more - allow businesses to get creative when it comes to driving engagement and conversions. Its advanced analytics tools provide valuable insights into the performance of your campaigns so you can optimize in real time for maximum impact.
Snapchat's Sponsored Geofilters offer an innovative way to target your customers. Utilizing advanced targeting capabilities, you can create geofenced areas that will deliver unique content tailored specifically to their interests and needs. With the ability to apply creative filters, sponsored lenses, and other ad formats, businesses can make a big impact with their messaging while gaining valuable insights into campaign performance through Snapchat’s analytics tools. Reach your target audience in a meaningful way with Snapchat's Sponsored Geofilters!
Snapchat's lenses are an innovative and powerful marketing tool. With advanced targeting capabilities, you can create custom content that is tailored to the interests of your target audience. This makes Snapchat lenses a great way to reach customers in a meaningful and personal way. You can also use creative filters, sponsored lenses, and other ad formats to make your messaging stand out from the crowd. And with detailed analytics tools, you can monitor the performance of your campaigns in real-time for maximum impact! Reach more customers today with Snapchat's powerful lens marketing options.
Why advertise on Snapchat?
Capitalize on the plethora of Snapchat features designed specifically for marketers.
Stats prove year after year that Snapchat’s popularity continues to grow at lightning-fast speed. By the end of 2013, the relatively new platform had around 5 million daily users. As of 2021, over 280 million individuals use Snapchat daily.
It’s also important to know that in 2019, Snapchat generated nearly $1.7 billion in revenue. The company has seen a 350% increase in their stock value from 2020 to 2021 alone. Approximately 99% of Snapchat’s revenue comes from Snap ads. Add in the fact that Snapchat yields an average of 10 billion daily video views, and it becomes immensely clear why brands can’t overlook this major marketing opportunity.
We are your Snapchat advertising agency
Why working with Snapchat marketing specialists is essential
Partner with experts who are thoroughly familiar with the platform’s marketing capabilities, features, and secrets
The best Snapchat advertising agency for your needs will work closely with you to determine the ideal type of campaign to launch based on your specific goals. They’ll understand the technical specs necessary to ensure that your ad runs smoothly and reliably on the Snapchat app, and they’ll assist in the design process, helping you make the right impression on potentially hundreds of millions of users. Taktical Digital has all the relevant knowledge to help you make these decisions and run a successful Snapchat campaign.
At Taktical Digital, our team of experts has proven strategies to boost engagement, optimize revenue, and promote brand awareness through Snapchat advertising. With our special focus on storytelling, we are well versed in creating successful social media campaigns and are particularly adept with utilizing Snapchat.
Our Snapchat advertising process
Discussion & Research
Understanding your specific goals and brand is one of our top priorities at Taktical Digital. That’s why we begin strategizing by conducting thorough research and in-depth discussions.
Our in-house creative team begins the process of executing our bulletproof strategy by developing on-brand Snapchat ads that stand out in the crowd.
Monitoring Your Snapchat Ads
We’re a little obsessed with data here. While your Snapchat marketing campaign is running, we’ll be actively monitoring it to identify which strategies yield the best results.
Refining Your Snapchat Campaign
By determining which elements of your Snapchat ads are most effective, we can refine your campaign for optimal value.
We make sure you fully understand we’ve delivered a strong return-on-investment by sharing campaign data.
Why Taktical Digital?
Internationally recognized for both performance and prowess, Taktical is a premiere performance marketing agency.
We at Taktical Digital have earned international recognition from both clients and digital marketing industry experts by offering client-centric service and delivering results that help brands grow fast in an increasingly competitive world.
Having worked with clients across the fashion, finance, and technology industries, we have a deep understanding of the differing needs that our clients may have. Chase, Do Amore Jewelry, Rachel Zoe, and growing startups have trusted us to optimize their companies through social media and Snapchat advertising, and we’re eager to do the same for you.
Regardless of your goals, industry, company size, or budget, we’re eager to help you boost your brand’s momentum with Snapchat marketing. An impressive in-house creative team optimizes design while an experienced Paid Social department focuses on the tracking, measuring, and reporting of data. Contact us today to learn more about what we can do for you.
Snapchat ads FAQ
Facebook is still one of the biggest social media platforms and is one of the most effective ways to get your offerings in front of potential clients. An agency that knows how to engage viewers based on specific types of content can help you find your ideal customers.
Yes! Facebook’s algorithms analyze what its users like to see. If you create branded content that connects to specific users and their interests, you can meet them where they are. That’s why nearly 80% of Facebook users have had their first contact with brands through the platform.
That depends on how well you’ve narrowed down your target audience. But if you’ve figured out what your prospective clients want and what types of content they’re likely to view, then Facebook has the potential to put your products and services in front of millions of high-quality customers.
Depending on the type of ad, Facebook offers a number of pricing structures for ads, starting at about a dollar per click. You can set your budget and bid strategy to get the most out of your ad spend.
While you can’t technically run ads for free on Facebook, if you are creative at cultivating your target audience, your Facebook business page shows up in people’s recommendations. If you offer free content that is useful to potential clients, you will build trust that can translate into them purchasing your products or services.
Facebook offers a myriad of options for ad format, but some of the best ones include:
- Image: This is one of the best options for clients on a budget
- Video: Great for demonstrating how something works
- Lead: These mobile-only ads allow customers to fill in their contact information automatically
- Poll: Gather information about your customers and let them responses from others with shared interests
- Dynamic: These ads can target potential customers based on their browsing history
That all depends on who your desired customers are, where they are likely to see the ads, and how they prefer to engage with content. You might want a slideshow ad to display several of your products or a video ad to demonstrate how your services can save your clients money. There are dozens of possibilities that you can tailor to your budget, clients, and goals. The Taktical Facebook advertising team are experts in all ad types and which are best for your campaign.
That all depends on who you are targeting, what types of content will drive the most conversions, and your budget. Any agency that offers a flat rate will likely cut corners, so you need to be able to collaboratively plan with your ad agency to find the right strategy to fit your goals.
iOS 14’s consumer privacy updates have unfortunately created some challenges for tracking consumers, especially regarding pixel-based conversion reporting. But as advertisers find ways to adapt, Facebook continues to be one of the most lucrative platforms for marketing products and services.
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