Taktical Growth Hacks – #135

Get the latest Taktical Growth Hacks, plus more insights delivered to your inbox each week: Sign Up Here.
Taktical Growth Hacks - open email

Growth Hack #1
– A Quick Trick for 2X More Headline Clicks:

We gathered some intel on what makes a great headline. Here’s what we found:

– Headlines with numbers are 2x more likely to generate clicks vs. “how to” headlines, according to research by Conductor.

– And a study of 150 000 headlines revealed that odd-numbered headlines have a 20% better CTR than headlines with even numbers.

– In an analysis of over 3 million headlines, Outbrain found using [brackets] in a headline bumped up CTR by 38%.

Source: https://www.conductor.com/blog/2016/06/if-marketing-headlines-were-honest/

__________________________

Growth Hack #2
– How a $1 Product Generated $240M in Revenue:

You know the Dollar Shave Club. Before they were acquired for $1B in 2016, they generated $240M/year in revenue.

How is it possible to generate this amount of revenue with just a $1 product? With the power of UPSELLS.

1. “$1-dollar razor”. Think about it: This is a compelling, disruptive statement to attract attention.

2. When you went to their site, you could see 3 options to choose from: $1/month, $6/month and $9/month. Important: Additional products are included in the higher plans.

3. 73% of their sales were coming from their $6 and $9 models.

If you don’t believe us, McDonald’s does the same thing with their $1-menu cheeseburger: They offer, additionally, the fries and soda at a $1.14 margin.

In the end, 86% of the profit is made from fries and soda.

_____________________

Taktical Growth Hacks - revenue

Growth Hack #3
– Let Others Sing Your Praises:

Show, don’t tell. If people love your product, use their quotes and words to advocate, rather than superlatives that describe your product.

Here’s an example of two ways to write a testimonial:

” ‘The Snack’ app is the latest and best way to get growth snacks on the go. Our users learn so much.”

vs.

“@TwitterUser1234 – ‘I love “The Snack” app. I’ve learned so many new cool ways of growing my startup – it’s super helpful!’ “

Clearly, the one that uses a customer quote is more convincing.

Embed positive tweets/social posts about experiences with your product, share short testimonials, app store reviews, etc.

____________________

Sign Up for Even More Tips and Tricks to Help Increase Sales

 

webmaster

webmaster

webmaster

webmaster

Recent Articles

10 Tips to Improve ROI in Google Shopping Ads as Shared by Industry Experts

The year is 2021, and Google Shopping ads is a platform that has been the cornerstone to success for many companies, brands, and individual marketers alike! If you’re one of those campaign managers who dream of acing their Google Ads campaign for an improved ROI or just gain better exposure, we do understand your end of the hustle. However, truth

A Marketer’s Guide to iOS 14: Taktical’s Analysis of Problems and Solutions

When a giant like Apple makes moves, it affects everyone working in the digital space. For better or worse, ecommerce businesses and digital marketing agencies have to be aware of the decisions Apple makes and do what they can to adapt. Back in June of 2020, Apple released a preview of iOS 14. While most people were focused on the

10 Instagram Hacks You Should Know About Going Into 2021

With more than a billion users, Instagram has grown into a social media platform that marketers can’t ignore. Instagram marketing offers some of the best opportunities for building your brand, raising awareness and it is one of the best platforms for engaging with your customers. You probably already know about Influencer marketing and affiliate campaigns. Part of what makes Instagram

Your Step-By-Step Guide To Building a Powerful Growth Marketing Strategy

With nearly 70% of the world connected online, a robust growth marketing strategy is not just beneficial, it’s imperative. A well-rounded, data-driven approach is your ticket to standing out, making an impact, and driving continuous growth in an increasingly competitive landscape. A growth marketing strategy encompasses more than just a plan to increase revenue. It also requires you to understand

How to Use SEO in eCommerce to Drive Traffic and Boost Sales

To be successful in eCommerce, it’s not enough to have just an awesome product line. With the market growing exponentially, ensuring you can promote your online store amidst the digital crowd is crucial. The key cutting through all that noise? Visibility by leveraging SEO in eCommerce. Retailers need to be armed with a proactive and resilient SEO strategy that’s rooted

How to Build An eCommerce Landing Page That Converts

Your eCommerce landing page stands as a linchpin in converting casual browsers into committed buyers.  Unlike the other pages of your online store, eCommerce landing pages must be meticulously crafted to drive a singular action – whether that’s a purchase, a sign-up, or exploration of a new product range. Your eCommerce landing pages should provide a focused narrative to your

Have we gotten your attention yet?