Taktical Growth Hacks – #57

Get the Latest Growth Hacks and More Insights Delivered Each Week: Sign Up Here.

Growth Hacks:

click gif

Growth Hack #1 – Get Higher Clickthroughs:

Low click throughs on your ads / emails / content?
Maybe you’re being too salesy too soon.

Baby steps:
1. Build trust by: being educational, sharing a secret / perceived insider information, offering something valuable for FREE (for now).
2. Grow trust EVEN MORE by overdelivering more of the same and following thru on original offer.
3. Go in for the sell with psychological triggers.

Source: 500Startups

Growth Hack #2 – The Perfect Video Length:

Wistia analyzed 564,710 videos and more than 1.3 billion plays. Here’s what they found:

1. Videos up to 2 minutes in length get the highest engagement.
2. Engagement is the same between 1 second and 2 minutes.
3. There is significant drop-off between 2 and 7 minutes (every second counts).

Source: https://wistia.com/blog/optimal-video-length

A/B testing

Growth Hack #3 – How to Do A/B Testing Correctly:

Half or even the majority of your A/B testing won’t product mind blowing results that will 10X your conversion rate. That’s normal.

GOOD a/b testing:

1. Focuses on 1 BIG thing, not a micro improvement you waste 1 week finding out
2. Happens in weekly iterations
3. Runs on a big enough sample size – at least a few thousand visits
4. Doesn’t get cut short just b/c you think you “know” the results
5. Shows you what’s wrong as well as what’s right

In Depth Articles:

We Analyzed 1.3 Million YouTube Videos. Here’s What We Learned About YouTube SEO

Using free products for lead generation


Sign Up for Even More Tips and Tricks to Help Increase Sales





Recent Articles

10 Tips to Improve ROI in Google Shopping Ads as Shared by Industry Experts

The year is 2021, and Google Shopping ads is a platform that has been the cornerstone to success for many companies, brands, and individual marketers alike! If you’re one of those campaign managers who dream of acing their Google Ads campaign for an improved ROI or just gain better exposure, we do understand your end of the hustle. However, truth

A Marketer’s Guide to iOS 14: Taktical’s Analysis of Problems and Solutions

When a giant like Apple makes moves, it affects everyone working in the digital space. For better or worse, ecommerce businesses and digital marketing agencies have to be aware of the decisions Apple makes and do what they can to adapt. Back in June of 2020, Apple released a preview of iOS 14. While most people were focused on the

10 Instagram Hacks You Should Know About Going Into 2021

With more than a billion users, Instagram has grown into a social media platform that marketers can’t ignore. Instagram marketing offers some of the best opportunities for building your brand, raising awareness and it is one of the best platforms for engaging with your customers. You probably already know about Influencer marketing and affiliate campaigns. Part of what makes Instagram

Your Step-By-Step Guide To Building a Powerful Growth Marketing Strategy

With nearly 70% of the world connected online, a robust growth marketing strategy is not just beneficial, it’s imperative. A well-rounded, data-driven approach is your ticket to standing out, making an impact, and driving continuous growth in an increasingly competitive landscape. A growth marketing strategy encompasses more than just a plan to increase revenue. It also requires you to understand

How to Use SEO in eCommerce to Drive Traffic and Boost Sales

To be successful in eCommerce, it’s not enough to have just an awesome product line. With the market growing exponentially, ensuring you can promote your online store amidst the digital crowd is crucial. The key cutting through all that noise? Visibility by leveraging SEO in eCommerce. Retailers need to be armed with a proactive and resilient SEO strategy that’s rooted

How to Build An eCommerce Landing Page That Converts

Your eCommerce landing page stands as a linchpin in converting casual browsers into committed buyers.  Unlike the other pages of your online store, eCommerce landing pages must be meticulously crafted to drive a singular action – whether that’s a purchase, a sign-up, or exploration of a new product range. Your eCommerce landing pages should provide a focused narrative to your

Have we gotten your attention yet?