So remember when everyone was talking about Amazon becoming a leading advertiser in 2018? Well, it’s happening. In Q1 2018, Amazon’s ad sales exceeded $2 billion for
August 3, 2018
So remember when everyone was talking about Amazon becoming a leading advertiser in 2018? Well, it’s happening. In Q1 2018, Amazon’s ad sales exceeded $2 billion for
Gone are the days when a static image with a block of text was sufficient to engage audiences. People expect more these days from digital
When you create a Facebook ad, you’re trying to succeed. Duh. Whether that’s driving sales, boosting web traffic, or attracting likes and comments, you want
You know the importance of Facebook/Instagram/Snapchat/[insert social media app here] marketing. You’ve heard good ol’ email marketing is essential, too. And getting on the first
If you run a business, you know: You’re difficult to convince with an ad. You have many more factors to consider before making a purchasing
Watch out, Facebook advertisers. The platform is changing once again. Even though we’re less than halfway through 2018, the face of Facebook marketing has already
In 2018, expect influencer marketing to be a defining digital advertising trend. Why will this be the case? Well, marketers themselves are saying it’s true.
In Q4 2017, e-commerce in the U.S. grew faster than it ever has since 2011. Compared to 2016, online retail sales grew 16% to reach
The results are in: mobile CPC rose 25% in Q4 2017 compared with the same time a year ago. Budgets dedicated to mobile search also
We’ve been hearing it a lot lately. The warning to Facebook and Google to watch their back: there’s a new digital advertising player on the
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