Taktical Growth Hacks – #45

Growth Hacks:

Pop Ups Don’t Hurt

Clients sometimes ask the Taktical team if adding an email signup popup would hurt bounce rates.

This experiment proves that it does not.

While the email signups increased by nearly 300%, bounce rate dropped by only 1%.

Source: https://danzarrella.com/my-data-shows-email-popups-work-and-dont-hurt/

+8.2% in Sales With an “Exit Intent” Popup

When someone’s mouse moves out of the browser window, that is usually a sign that they are going to leave your site.

Multiple services offer the ability to create a popup window offering a special deal at that moment.

James Foster’s experiment showed nearly a 10% increase in sales with this one little move!

Source: https://sitesforprofit.com/exit-intent-popup

Dell sale

Prices Ending in $9…Still Works!

Researchers from Yale and The University of Chicago ran an experiment for price variations.

In their experiment, a mail order catalog was printed in 3 different versions and sent to an identical number of people. A standard woman’s clothing item was tested at the prices of $34, $39, and $44.

Results:

In all tests, the item ending with the number 9 price got the most sales.

Even when the item was priced at $39, it got more sales than the same item priced at $34!!

Source: https://web.mit.edu/simester/Public/Papers/Effectsof$9.pdf

In Depth Articles:

Retargeting Cage Match 2016: Adroll vs Perfect Audience vs Facebook vs Google

Peek inside Intercom’s Multi-million Dollar SaaS Growth Strategy

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Taktical Team

In the ever-evolving world of digital marketing, we at Taktical Digital are your go-to team. We’re a vibrant mix of marketing enthusiasts and experts, each bringing something unique to the table. Our blog is where we share the latest trends, nifty strategies, and practical advice, all designed to amp up your online game. It's not just about theories; it's about real, actionable insights that make a difference. From SEO to social media, we cover it all with a fresh, engaging approach. Think of us as your insider friends in the digital marketing sphere, always here to help you navigate and succeed.
Picture of Taktical Team

Taktical Team

In the ever-evolving world of digital marketing, we at Taktical Digital are your go-to team. We’re a vibrant mix of marketing enthusiasts and experts, each bringing something unique to the table. Our blog is where we share the latest trends, nifty strategies, and practical advice, all designed to amp up your online game. It's not just about theories; it's about real, actionable insights that make a difference. From SEO to social media, we cover it all with a fresh, engaging approach. Think of us as your insider friends in the digital marketing sphere, always here to help you navigate and succeed.
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