Taktical Growth Hacks – #88

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Growth Hack #1 – Rescue 30% of Cart Abandonment With Another Way to Pay:

Did you know, that the average amount of lost sales due to “card declined” error is 2-5%?

Here is a simple technique that helped recoup 30% of those “Card Declined” abandonments.

Baymard simply added a suggestion to “Pay with PayPal” in the credit card error message.

30% of the people whose credit cards failed, went ahead with PayPal.

Source: http://baymard.com/blog/credit-card-declined
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Growth Hack #2 – Don’t Be Afraid to Post on Weekends:

Ever wonder why this weekly newsletter goes out on Sunday? No competition.

You’re not busy on Sunday at 4pm, so you can open this email and enjoy.

Apparently, the same is true for Facebook.

Quicksprout analyzed 8 BILLION (with a B) Facebook posts and found that the weekend is your best bet (Along with posting between 9pm and 11pm local time) for optimal engagement.

Source: https://www.quicksprout.com/2016/02/05/how-to-win-on-facebook-8-lessons-learned-from-analyzing-1-billion-posts/
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Taktical hacks - open email

Growth Hack #3 – A 1-Minute Hack to Increase Your Email Open Rate:

Do you send mass marketing emails? We do! And here’s a trick that works for us:

1. Take the SAME email you sent and CHANGE the subject line to something new.
2. Email it out a week later JUST TO YOUR NON-OPENS.
3. Get 30%+ more opens –> Profit!

Source: okdork.com
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