Vegamour
Vegamour is a full line of hair wellness products for women, based on clinically tested formulas by founder Dan Hodgdon. Vegamour uses all vegan ingredients and has grown from a few product to a product line of over 20 SKUS.
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We started by optimizing the current listing, rewriting the titles, bullets and descriptions. We rebuilt the storefront, and added A+ content. We relaunched Amazon ads running tests for all ad types while also a/b testing product photos. Once fully optimized ads with a consistent 6+ ROAS and sales growth from $51,000 when we took over the account to $720,000 in monthly sales.
Results
370%
Increase in Total Sales
120%
Increase In Subscribe And Save Sales
25%
Reduction in Logistics Costs
Strategy
We began by analyzing competitors in the space, reviewing copy and creative on the product pages and storefronts. We used amazon data combined with 3 party tools to find highly searched terms with less competition.
In addition to delivering great results, their level of knowledge and expertise in their field sets them apart.
They’re not mere yes-men; they provide feedback to us to help ensure we continue to make the best choices for our company. They’ve done a phenomenal job overall in finding the right publications to pitch and publish our content in. They’ve also been able to line up some top-tier media outlets for us, including recognition in the Economist, Entrepreneur, and Forbes.”
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Vegamour is a full line of hair wellness products for women, based on clinically tested formulas by founder Dan Hodgdon. Vegamour uses all vegan ingredients and has grown from a few product to a product line of over 20 SKUS.
Explore Case Study
370%
Increase in Total Sales
120%
Increase In Subscribe And Save Sales
25%
Reduction in Logistics Costs
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