Barkbox

Barkbox is the leading pet subscription box in the U.S., with over 600,000 subscribers. Barkbox decided to enter the Amazon marketplace by offering essential dog products such as beds, bowls, poop bags and pee pads.

View Case Study

Goals And
Challenges

Barkbox found itself a relative newcomer in a hyper specific category. Many products looked alike and were cheaper than Bark’s products. Bark wanted to achieve $1m in monthly sales overall.

Results

595%

Increase in Total Sales

400%

return on Investment with Ads

6 Pages

Ranked on Page 1

Strategy

After initial soft success, Taktical focused efforts on ranking particular products organically. Focusing ad and promotional efforts on the beds, Taktical was able to create a lead product that ranked consistently in the top 3 and achieved Amazon’s choice status. Improving the listing and introducing video ads also contributed to rapid growth.

In addition to delivering great results, their level of knowledge and expertise in their field sets them apart. 

They’re not mere yes-men; they provide feedback to us to help ensure we continue to make the best choices for our company. They’ve done a phenomenal job overall in finding the right publications to pitch and publish our content in. They’ve also been able to line up some top-tier media outlets for us, including recognition in the Economist, Entrepreneur, and Forbes.”

Case Studies

Spot Something You
Need Help With?

Let's Chat